Strategy · Featured
Latest Article — January 2026
January 14, 2026 5 min read Y.V. Sridhar

Strategy Must Be Understood, Respected, Shared and Imbibed Across the Organization

Aspirin, to be effective, needs to first dissolve in water. So does Strategy. You are unlikely to achieve your visions by throwing plans and roadmaps at your workforce. Strategy has to be understood, respected, shared and imbibed across the organization for it to truly drive it.

Under the pressure and busyness of delivering short-term outcomes, leaders often fail to recognize that they are not truly leading — they are filling positions that satisfice. When organizations fail to give adequate importance to strategic alignment within, they fool themselves and their shareholders with vision statements and fancy roadmaps never to be walked upon.

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More articles on their way. Sridhar publishes regularly on corporate strategy, short-termism, IT outsourcing, and corporate governance. Subscribe in the sidebar or bookmark this page for new pieces.

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